Culture - the foundation.
Nurture it to experiment now and forever. Without it, the compass and experiment engine fall apart.
Compass - the navigator.
Start with a theory linked to a desired behaviour change. Stay razor focused on where you are and where you are going. Without experimentation you have no feedback loop. Without culture you default to biases.
Experiment Engine - the workhorse.
Capture what you learn and string experiment methods. Without the compass you stay in the fog. Without culture you stop experimenting.
PAIR
MethodKit to string experiment methods.
Opportunity Solution Tree to test high risk assumptions of potential solutions to an opportunity.
Lean Canvas to better manage your business for early-stage products.
Business Model Canvas to validate new theories about your business model.
COMPARe
Business Model Canvas
- business vs product or service
- snapshot vs fluid
- strategic vs strategic & tactical
Lean Canvas
- problem vs theory
- solution vs experiment method
- no culture vs culture